Graphic Design

Collaborative Project: Goodwill Industries; Reroute

Together we created concepts, sketched, developed, and designed a solution to Goodwill's reBlue store development. The reBlue storefront recently opened in East town on the east side of Grand Rapids MI. The store was designed to be a high end repurposed clothing store catered to a market niche that would not normally shop at a Goodwill outlet. Our team worked with Goodwill to create a new adaptable store platform to help with launching their digital app and also in reaching a greater audience.

Design and Therapeutic Riding Project Development

I worked with Renew Thereaputic Riding Center to help them further develop their business through website refinement, sustainability proposals, journey mapping and persona development, and event execution.
September- December 2o16

Culture In Community

Created Fall 2015 for an Independent project assessing the issues revolving around communication. I specifically approached the act of communication in a cooperate or small business workplace. This info graphic was made as a tool to assist in creating a safe, open environment in which all parties of the office are heard equally and that confrontations are addressed more efficiently and effectively as a result of authentic dialouge.

DisArt 2015

Spring 2015 Collaborative Projects partnered with DisArt To curate their 250 Monroe space and also assist with their overall branding/advertising for the first festival.

DisArt is a Disability Arts Festival that debuted April 2015 in Grand Rapids, MI. Through Kendall College of Art and Design connections with the executive director of the festival Chris Smit, a group of Kendall students was granted the opportunity to collaborate with Smit and artists from around the globe to make DisArt possible.

To Learn More: http://disartfestival.org

Woking along side of Gwen Obrien, a local graphic studio owner, my team and I created these posters to be sold at the UICA explaining the DisArt Festival and implementing advertising.